Now that I am all rested up from my first blogger event as “Single City Mom”, I can finally post a little about it. A little disclaimer though, no one approached me, nor asked me to write a review. This review post is being done purely on my own as a means of just expression.
I have been to other blogger and media events in the past. Most are a blast. I usually enjoy socializing and networking the most, followed by great information, followed by swag. The Samsung “Making You House Work” event in the simplest of terms was a huge let down. HUGE.
Let me take you on a little journey, shall we.
First, it was fun to get a swanky press pass, minus any information on who I really was or represent. The pass with just my name on it only identified me as a “mom” or “consumer”, no one knew I was a blogger or if I represent a voice for others.
Patricia Heaton was the guest and I swear I did not even recognize her. I also had a hard time getting a good picture of her despite being only a few rows from the front.
The gist of the event was to showcase Samsung’s new spring appliances that are aimed at making the lives of “moms” easier. The specifically pointed out their new and improved french door refrigerator that boasts not only 32-cubic feet of storage (or equivalent to 32 bags of groceries), but an LCD display that has apps for Google Calendar, Pandora, recipe websites, weather, and a grocery organizer that tells you when you food in the fridge has spoiled. Yeah I admit, I had fridge envy, esp since the one that came with my place I rent is about 20 years old. The more panel talked about how wonderful this refrigerator made their lives, the more out of place I felt. I really felt I was not the intended market, despite being a busy single mom trying to balance it all. I went on Samsung’s website and found the 28-cubic foot version of the same refrigerator. This smaller version is retailing for $3,699. Yes, I was NOT the intended audience, as this refrigerator is about third of my annual salary. Seems like appliances of the future availble today, won’t even be affordable to me in the future.
Next up, was the very brief discussion on the washer and dry set that, and this was the only feature discussed, you can program from your smartphone. Poking around I think I found the washer and dryer on Samsung’s website, no pricing available (figures). The most expensive washer/dryer available by Samsung retail for about $1,499-$1,599, and they don’t have this LCD and programming feature. Samsung added about $300 for the LCD feature on their comparable refrigerators, so I am guessing it might be the same additional cost for the washers and dryers. Given this estimation the washer-dryer pair could cost about $4,000?
The event included lunch, but all in all lasted about an hour. I left there thinking I spent about 4 hours in commuting for a live TV commercial and a free lunch.
This event stressed appliances that made my life easier, by freeing up time, giving me reminders, having lots of information at my fingertips, and possibly saved me money. But the way this unemployed single mom looked at it was an advertisement for products that cost more than I make annually. Even though I love learning about cool technology, I may never in my lifetime see a point where I can afford to own these appliances. I totally felt like a fish out of water. Me showing up looking over thousands of dollars worth of technology integrated appliances in my $12 dress from Walmart.
I realized what could make my life easier, a sugar daddy… didn’t see any of those on Samsung’s website though.